{"id":3356,"date":"2025-01-09T22:45:59","date_gmt":"2025-01-09T22:45:59","guid":{"rendered":"https:\/\/emplifistg.wpenginepowered.com\/?post_type=customer_posts&#038;p=3356"},"modified":"2025-10-03T20:24:14","modified_gmt":"2025-10-03T20:24:14","slug":"how-stori-redefined-digital-banking-engagement-with-emplifi","status":"publish","type":"customer_posts","link":"https:\/\/emplifi.io\/customers\/how-stori-redefined-digital-banking-engagement-with-emplifi\/","title":{"rendered":"Stori Card"},"content":{"rendered":"","protected":false},"featured_media":3359,"template":"","customer_solutions_tax":[7],"customer_topics_tax":[149,147,159,160],"customer_industries_tax":[96],"resource_visibility_tax":[],"class_list":["post-3356","customer_posts","type-customer_posts","status-publish","has-post-thumbnail","hentry","customer_solutions_tax-social-marketing","customer_topics_tax-community-management","customer_topics_tax-analytics-and-reporting","customer_topics_tax-social-listening","customer_topics_tax-social-media-management","customer_industries_tax-retail-ecommerce"],"acf":{"customer_card_logo":{"ID":9942,"id":9942,"title":"EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1","filename":"EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1.png","filesize":34061,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1.png","link":"https:\/\/emplifi.io\/customers\/how-stori-redefined-digital-banking-engagement-with-emplifi\/emp625-customer-story-images-hero-_-logo-for-stori_color-1-2\/","alt":"","author":"2","description":"","caption":"","name":"emp625-customer-story-images-hero-_-logo-for-stori_color-1-2","status":"inherit","uploaded_to":3356,"date":"2025-02-25 16:41:47","modified":"2025-02-25 16:41:47","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1632,"height":545,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-300x100.png","medium-width":300,"medium-height":100,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-768x256.png","medium_large-width":768,"medium_large-height":256,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-1024x342.png","large-width":1024,"large-height":342,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-1536x513.png","1536x1536-width":1536,"1536x1536-height":513,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1.png","2048x2048-width":1632,"2048x2048-height":545,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1.png","fullscreen-width":1632,"fullscreen-height":545,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-24x8.png","menu-24x24-width":24,"menu-24x24-height":8,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-36x12.png","menu-36x36-width":36,"menu-36x36-height":12,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/01\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_Color-1-48x16.png","menu-48x48-width":48,"menu-48x48-height":16}},"customer_card_logo_white":{"ID":3358,"id":3358,"title":"EMP625-Customer Story Images (Hero _ Logo) for Stori_White","filename":"EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","filesize":2157,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","link":"https:\/\/emplifi.io\/customers\/how-stori-redefined-digital-banking-engagement-with-emplifi\/emp625-customer-story-images-hero-_-logo-for-stori_white\/","alt":"","author":"10","description":"","caption":"","name":"emp625-customer-story-images-hero-_-logo-for-stori_white","status":"inherit","uploaded_to":3356,"date":"2025-02-10 22:47:06","modified":"2025-02-10 22:47:06","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","menu-48x48-width":1,"menu-48x48-height":1}},"customer_card_description":"Learn how Stori Card increased operational efficiency by 5x and increased engagement across their entire region.","customer_card_subhead":"Case Study","customer_card_headline":"How Stori transformed digital banking engagement for millions across Latin America","customer_card_quote":"\"Emplifi\u2019s impact on our operations is irreplaceable. We can now measure success in real-time, make data-backed decisions, and connect meaningfully with users across Latin America.\"","customer_card_quote_author":"Guadalupe Barranco (Lups)","customer_card_quote_author_title":"Social Responding Lead, Stori","customer_card_stats":[{"stat":"5x","description":"Increase in operational speed"},{"stat":"70,000+","description":"New followers in one year"},{"stat":"140,000+","description":"Conversations managed across channels"}],"customer_card_button_text":"Read the full story","customer_card_cover_image":{"ID":3359,"id":3359,"title":"EMP625-Customer Story Images (Hero _ Logo) for Stori","filename":"EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","filesize":322936,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","link":"https:\/\/emplifi.io\/customers\/how-stori-redefined-digital-banking-engagement-with-emplifi\/emp625-customer-story-images-hero-_-logo-for-stori\/","alt":"","author":"10","description":"","caption":"","name":"emp625-customer-story-images-hero-_-logo-for-stori","status":"inherit","uploaded_to":3356,"date":"2025-02-10 22:49:36","modified":"2025-02-10 22:49:36","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"hero_customer_group":{"image":{"ID":3359,"id":3359,"title":"EMP625-Customer Story Images (Hero _ Logo) for Stori","filename":"EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","filesize":322936,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","link":"https:\/\/emplifi.io\/customers\/how-stori-redefined-digital-banking-engagement-with-emplifi\/emp625-customer-story-images-hero-_-logo-for-stori\/","alt":"","author":"10","description":"","caption":"","name":"emp625-customer-story-images-hero-_-logo-for-stori","status":"inherit","uploaded_to":3356,"date":"2025-02-10 22:49:36","modified":"2025-02-10 22:49:36","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"dark_image_overlay_percent":"60","subhead":"Case study","headline":"How Stori transformed digital banking engagement for millions across Latin America","text":"<p>Learn how Stori Card increased operational efficiency by 5x and increased engagement across their entire region.<\/p>\n","button_1":null,"button_2":null,"video_modal_group":{"add_video":false,"button_text":"","video_type":"youtube","vimeo_embed":"<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/339430037?h=d982fc6177&title=0&byline=0&portrait=0\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>","wistia_embed":"s3lqfi0zn7","youtube_embed":"<iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/GevhhrjhT4s\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"},"logo_1":{"ID":3358,"id":3358,"title":"EMP625-Customer Story Images (Hero _ Logo) for Stori_White","filename":"EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","filesize":2157,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","link":"https:\/\/emplifi.io\/customers\/how-stori-redefined-digital-banking-engagement-with-emplifi\/emp625-customer-story-images-hero-_-logo-for-stori_white\/","alt":"","author":"10","description":"","caption":"","name":"emp625-customer-story-images-hero-_-logo-for-stori_white","status":"inherit","uploaded_to":3356,"date":"2025-02-10 22:47:06","modified":"2025-02-10 22:47:06","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/EMP625-Customer-Story-Images-Hero-_-Logo-for-Stori_White.svg","menu-48x48-width":1,"menu-48x48-height":1}},"logo_2":{"ID":967,"id":967,"title":"emplifi-logo-full-white","filename":"emplifi-logo-full-white.svg","filesize":4075,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","link":"https:\/\/emplifi.io\/customers\/stanley-success\/emplifi-logo-full-white\/","alt":"emplifi logo","author":"1","description":"","caption":"","name":"emplifi-logo-full-white","status":"inherit","uploaded_to":3519,"date":"2024-12-04 15:26:52","modified":"2025-03-26 14:15:05","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":220,"height":49,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","thumbnail-width":150,"thumbnail-height":33,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium-width":300,"medium-height":67,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium_large-width":768,"medium_large-height":171,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","large-width":1024,"large-height":228,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","1536x1536-width":220,"1536x1536-height":49,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","2048x2048-width":220,"2048x2048-height":49,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","fullscreen-width":220,"fullscreen-height":49,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-24x24-width":24,"menu-24x24-height":5,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-36x36-width":36,"menu-36x36-height":8,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-48x48-width":48,"menu-48x48-height":11}}},"stats_group":{"show_section":true,"section_subhead":"","section_headline":"","section_text":"","stats":[{"stat":"5x","description":"Increase in operational speed","logo":false},{"stat":"70,000+","description":"New followers in one year","logo":false},{"stat":"140,000+","description":"Conversations managed across channels","logo":false}]},"content_builder":[{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p><b>With Emplifi\u2019s Community and Listening, Stori tapped into cultural moments, optimized campaign performance, and set the stage for regional expansion across Latin America.<\/b><\/p>\n<p>Founded in 2020,\u00a0<a href=\"https:\/\/storicard.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Stori<\/a>\u00a0is a rapidly growing Mexican fintech company on a mission to bring financial peace to over 100 million Latin Americans. With innovative credit solutions and a user base exceeding 3 million, Stori quickly became Mexico\u2019s first female-founded unicorn in 2022, expanding to Colombia the following year. Yet, their rapid growth introduced the challenge of managing and understanding social interactions across multiple platforms. Emplifi provided the tools needed for Stori to engage audiences meaningfully \u2013 connecting over cultural moments, addressing product questions, and optimizing engagement across Latin America.<\/p>\n<h2>Navigating the growing pains of a digital banking pioneer<\/h2>\n<p>As Stori\u2019s user base grew to over 3 million, with expanded operations in Colombia, managing and understanding social interactions across platforms became crucial to sustaining strong customer connections. Initially, Stori\u2019s social media team found themselves overwhelmed by the demands of analyzing engagement and campaign performance \u2013 a manual, time-consuming process that fell short of their needs.<\/p>\n<p>They needed a way to identify high-impact content, understand the questions and feedback from their audience, and optimize their responses. Compounding this challenge, the team relied on native analytics from each platform, which made it much more difficult to track key metrics consistently. Stori also sought to solidify their position as a top digital banking option by better understanding what users valued most.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Analyzing reach, engagement, and campaign performance felt impossible with our old tools. It was manual and didn\u2019t offer the clarity we needed.","quote_author":"Guadalupe Barranco (Lups)","quote_author_description":"Social Responding Lead, Stori"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>Stori required a solution that could deliver fast, actionable insights to support both their day-to-day responses and larger strategic campaigns, while also empowering their social team to engage users meaningfully.<\/p>\n<h2>Emplifi\u2019s real-time analytics drive Stori\u2019s engagement success<\/h2>\n<p>Emplifi\u2019s platform brought immediate value to Stori\u2019s operations, equipping them with real-time analytics, streamlined cross-platform engagement, and the ability to tag and filter conversations precisely. Using Emplifi\u2019s Community and Listening, Stori could now categorize interactions by topic, urgency, or trend, which allowed them to prioritize inquiries, track audience sentiment, and respond to users with greater relevance.<\/p>\n<p><i>\u201cEmplifi\u2019s Community lets us do it all in one place \u2013 from real-time content scheduling to engaging with users,\u201d Lups said. \u201cWe now know what resonates with our audience, and our posts reflect that understanding.\u201d<\/i><\/p>\n<p>With new insights, Stori began identifying cultural moments that resonated deeply. A post about Mexican cuisine during the holidays reached over 15,000 users and gained 19,000 impressions in one day, demonstrating how Emplifi\u2019s tools helped Stori build engagement and reinforce their brand identity as a relatable, customer-centered financial service.<\/p>\n<p>Beyond real-time engagement, Emplifi\u2019s tools enabled Stori\u2019s team to set performance benchmarks and explore new tactics. These metrics were invaluable, especially as Stori launched new services, like their deposits product, which allowed them to measure customer response and refine their strategy based on data.<\/p>\n<h2>A 5x boost in efficiency powers Stori\u2019s regional growth<\/h2>\n<p>With Emplifi\u2019s tools, Stori\u2019s <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-strategy\/\" target=\"_blank\" rel=\"noopener\">social media strategy<\/a> reached new heights, achieving a 5x increase in operational speed that freed up time for brand-building initiatives. In just one year, Stori\u2019s social presence expanded with 71,115 new followers and 142,256 managed conversations. This newfound efficiency also allowed Stori to confidently grow its presence across LATAM, integrating their Colombia operations seamlessly into Emplifi\u2019s platform to ensure consistent brand messaging across regions. The team further enhanced their strategy by expanding their use of Emplifi\u2019s Listening capabilities, focusing on brand sentiment and competitor analysis.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Emplifi\u2019s impact on our operations is irreplaceable. We can now measure success in real-time, make data-backed decisions, and connect meaningfully with users across Latin America.","quote_author":"Guadalupe Barranco (Lups)","quote_author_description":"Social Responding Lead, Stori"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<div>\n<div class=\"customer-stories-article_contentWrapper__ER0_b\">\n<p>Satisfied with Emplifi\u2019s support, Stori is now exploring cross-publishing initiatives to further enhance brand visibility. With the ability to respond faster and gain insights that shape meaningful campaigns, Stori\u2019s social team is well equipped to meet ambitious goals, including reducing response times to under an hour and positioning Stori as a leader in digital banking across Latin America.<\/p>\n<\/div>\n<\/div>\n"}],"customer_sidebar_group":{"show_section":true,"sidebar_contents":[{"icon":false,"title":"challenge","description":"Stori needed a scalable, efficient solution to analyze engagement and boost campaign performance across millions of users."},{"icon":false,"title":"solution","description":"Emplifi\u2019s Community and Listening empowered Stori with streamlined cross-platform engagement, real-time analytics, and custom tagging to manage and prioritize conversations."},{"icon":false,"title":"outcome","description":"Stori achieved significant follower growth, streamlined multi-platform management, and laid the groundwork for expansion across LATAM."}]},"callout_group":{"show_section":false,"image":false,"subhead":"","headline":"","text":"","button_type":"links","button_1":null,"button_2":null,"chat_button_text":"","fallback_button":null},"resource_feed_group":{"show_section":true,"section_subhead":"","section_headline":"Insights from Emplifi","section_text":"<p>Explore our latest blogs and comprehensive guides designed to help you master customer experience strategies and drive growth.<\/p>\n","feed_type":"resources","use_recent_resources":true,"topic_filter":false,"resources":false,"custom_links":false},"page_cta_group":{"show_section":true,"use_global_cta":true,"section_subhead":"","section_headline":"","section_text_left":"","section_text_right":"","section_button":null},"awards_group":{"show_section":true,"use_global_awards_text":true,"section_subhead":"","section_headline":"","section_text":"","use_global_awards":true,"awards":false},"remove_gtm":false},"_links":{"self":[{"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/customer_posts\/3356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/customer_posts"}],"about":[{"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/types\/customer_posts"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/media\/3359"}],"wp:attachment":[{"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/media?parent=3356"}],"wp:term":[{"taxonomy":"customer_solutions_tax","embeddable":true,"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/customer_solutions_tax?post=3356"},{"taxonomy":"customer_topics_tax","embeddable":true,"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/customer_topics_tax?post=3356"},{"taxonomy":"customer_industries_tax","embeddable":true,"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/customer_industries_tax?post=3356"},{"taxonomy":"resource_visibility_tax","embeddable":true,"href":"https:\/\/emplifi.io\/wp-json\/wp\/v2\/resource_visibility_tax?post=3356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}